Scroll down
∨
Who are we?
TASU+ brings sake closer to modern lifestyles.
You do not need to be a sake expert to enjoy sake.
What matters is finding a bottle that matches your taste, the occasion, and the experience you are looking for.
At TASU+, every sake is carefully selected by our team of Sake Sommeliers based on its quality, the story behind the brewery, and its suitability for consumers in Vietnam.
"TASU" (足す) means "to add" in Japanese.
Add an experience.
Add a choice.
Add a connection.
TASU+ is backed by more than 77 years of experience in food and beverage distribution through Nihon Shurui Hanbai Group.
Established in 1949
3,000 partner producers, including nearly 1,000 sake and shochu breweries
More than 200 sommeliers and sake tasting professionals working within the group (as of March 2025)
This foundation enables TASU+ to curate, introduce, and connect the finest values of Japanese sake with Vietnam.
What do we offer
CURATED SAKE
Selected, not collected.
SAKE CONSULTATION
Easy-to-understand sake consultation by Sake Sommeliers.
The sake selection at TASU+ is guided by our team of professionals.
EVENTS & EXPERIENCES
Timeline
1949
Nihon Shurui Hanbai (NSH) was established in Tokyo, Japan.
2011
The predecessor of PROTRADER was established in Vietnam.
2022
TASU+ CAFE & RESTAURANT opened at Tokyo Midtown Yaesu.
2024
PROTRADER joined the Nihon Shurui Hanbai ecosystem.
2026
TASU+ Fine Sake & Beyond - the first sake-focused showroom in Vietnam, opened its doors.